Monday, February 15, 2010

Sony Ericsson uses 'Co-creation' to create the vision for mobile entertainment

The News - Sony Ericsson has launched an platform 'Creations' enabling mobile users to create and publish their own content such as video, audio and imaging to be shared, explored and remixed with content from other users, using online content-creating mobile applications and tools.

The Good - The platform allows the common mobile users to publish content with out being tech savvy. All the user content is posted under the Creative Commons License.

The Challenge - How is the content seamlessly published across multiple mobile OS versions (S60, Java ME, Windows) ?

Check out more at http://creations.sonyericsson.com/

Image Courtesy - http://www.freedigitalphotos.net

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